Theatre of Joy

Theatre of Joy was a multi-channeled campaign held over the 2016 festive period. The theme objective was to display product in a theatrical manner, bringing the iconic & sculptural product to life in a fantastical tone using eccentric food styling & pantomime nuances, all the while not playing ignorant to the popular religious holiday that falls on the 25 December.

Creative Concept – Collaboration between Creative Director, Art Director & Visual Merchandiser.

Shoot & Window image-page-001.jpg

Window and props-page-001.jpg

Table Display and Props-page-001.jpg


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